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Words are, of course, the most powerful drug used by mankind.Rudyard Kipling
Početna > What We Do > Services > Analysis and evaluation of media placements

Analysis and evaluation of media placements

The success of the campaign is also determined by a detailed analysis of the published articles in all of the different media. The analysis is comprised of several services we are offering.

  • press clipping - selective and continuous monitoring and classification of media clippings accoridng to specific criteria 
  • competition activity monitoring 
  • detailed analyses of media clippings according to different quantative and qualitative methods 
  • detailed comparative analyses